My workweek at a startup
I start my job at a startup yesterday. Knowing little about the food and beverage industry, I want to write about how I got to know the users, my startup experiences, and things I learned on the way.
I lost track of the weeks. After being infected with Covid and weeks of staying home, time seems to stand still. I decide to get back to my journal writing.
I am working on a food delivery platform, similar to UberEats and Food panda, and it has to be ready in guess what, 1 month! How exciting!!!
-Dilemma- Am I copying or just borrowing others’ designs?
-Setting up a design system in 3 days
-Making up something from nothing and letting my imagination run wild is painful sometimes
#WEEK 9 (2/2022)
It is time to reflect upon what I have done and learned, so below is a brief summary
1. Kiosk design and learning summary
Key UX principles of Kiosk design
Ideation and design
2. Design a banner that reflects how users feel and experience
#WEEK 8 (2/2022)
Learning about UX design for Kiosk interfaces
Just like the product, Apple’s Interface Guidelines is also very minimal
#WEEK 7 (1/2022)
Designing an app for IOS
Am I working in a fast food design kitchen?
Design system, who cares? Making one while struggling with feature delivery.
#WEEK 6 (1/2022)
After 8 years, I start building a new design system. It’s exciting.
How to introduce a “system” concept to people?
Try to apply a “Subtraction” mindset in UX design, just like painting.
Project cooking: Setting user expectations on a Kiosk opening screen
#WEEK 5 (1/2022)
God created the world in a week, I am going to make a banner in 10 minutes.
Perhaps I was lucky, never at school or at work, I have to make a design in 10min, until now. Hm…even cooking instant noodles usually take more than 10min, chop! Chop! I wonder what I am going to make… I am going to challenge the standard of beauty and acceptance, why not.
Creating visuals for social media
Fact check- Getting vulnerable when testing my prototype with user
An open office without partition
Cubicles are often seen as dehumanizing and soulless, but lack of partitioning causes noises and distractions. It reminds me of being in an open market, everyone shouting for attention. A co-worker shared her marital problems, my colleague told me how he hated his father and stepmom, a manager express his frustration over the underperformance of a Taiwan team member…Office design is an experience design too, how much to hide/show? Open space is needed for collaboration and understandings of each other, but quietness is also needed for flow and concentration, a bit like having a dialog box in an application.
Design an MVP
According to Interaction Design Foundation, “The smallest thing that you can build that delivers customer value (and as a bonus captures some of the value back).” According to Eric Ries, “As you consider building your own minimum viable product, let this simple rule suffice: remove any feature, process, or effort that does not contribute directly to the learning you seek.”
How to validate what is the minimum and the most stripped-down version? Where to draw the line?
#WEEK 4 (1/2022)
Wearing different hats of Visual design and UX design
Framework or no framework…hm…
Speaking up and getting out of my comfort zones
#WEEK 3 (12/2021)
So little time yet so much to do
How does one get back to the beginning time and mindset? 回到初心
365Eats has already developed a lot of features for different kinds of restaurant operations; however, they are not designed for the users and with the users in mind. Some of them are quite complicated to use and customize. Currently, they rely on the “operation” team to help set up the systems for restaurants. In the future, they want to enable users to be able to fully customize the products on their own.
In order to do that, I need to take on the user’s hat. Who are the users? (Restaurant owners? Waiters? Inhouse marketing staff?) What do they use the product for? What flexibilities do they want for the configurations? How to motivate them to set it up themselves?… Fortunately, I am a newbie for the company products myself, I can still associate the pain/feelings user experience when they first get on board. I hope I can keep this mindset and curiosity, without clouding it with too many assumptions later on as I keep developing the product.
#WEEK 2 (12/2021)
Talking to the CEO
Figma? Sketch? Zeplin? XD? Invision?
Feel the pain: Talking to real users makes a lot of difference
My new toy, Miro
Really grateful that the company bought us a license for Miro. I am going to take a stab and take the webinar next week. Will write about what I learn later.
#WEEK 1 (12/2021)
Running a restaurant is like playing a soccer game
I have been playing with 365Eat food ordering products last week. I realized ordering food from a restaurant can be a complex process, with lots of decisions to make. It does not start from the menu selection, it actually starts from the moment a customer chooses the restaurant.
Get a table (ticket system) > Set up table (POS) > Select food (Food photo menu/ MPOS) > Start to cook (kitchen something) > Deliver food (dine-in/ take out )> Pay for food (POS)> Close the day, restaurant owner studies customer behaviors and transaction history (some portal, forgot the name)
These are just examples of some of the basic steps…oh my …. what do I get into…
The first week: Talking to different people in the company
Something interesting about them:
- Like another CEO I worked with, they really care about the look of their products, his favorite is Apple (again?) /Perfectionist
- An anti-social network colleague who works on the company’s social platform
- A grumpy programmer who speaks swear words regularly #$%@&
- A salesman who has been selling everything from printers to medicine to websites…
- CEO secretary who wakes up at 6 am every morning
- A CTO who likes writing on stickies so much that they fill the windows and he has to create them virtually on Miro instead
- A tester who likes Swing dancing
Boxes on the floor
I notice there are lots of lonely boxes lying here and there in the office, some are opened; some are half-opened, or closed; I asked if anyone knows what is inside, no one knows…perhaps, maybe…
Being a UX/Graphic/UI/Motion Designer in a startup
As a startup’s designer means to wear many hats. I know there will be loads of work to come- from setting up the tones of the product, creating UI, defining user behaviors to setting up processes with developers….I don’t know whether I can handle them all, but I think I will give it a try. (Take a deep breath)
A quote I read about life decisions:
“Throw away your picture. Once a choice is made, delete the picture you had in your mind before that decision Since you can’t control the future, the image can make you wallow in sadness if it’s not fulfilled”